Headlines about Harte Hanks (NYSE:HHS) have trended positive recently, according to AlphaOne Sentiment. AlphaOne, a service of Accern, scores the sentiment of news coverage by analyzing more than 20 million news and blog sources in real time. AlphaOne ranks coverage of public companies on a scale of negative one to positive one, with scores nearest to one being the most favorable. Harte Hanks earned a news impact score of 0.33 on AlphaOne’s scale. AlphaOne also assigned media stories about the business services provider an impact score of 0 out of 100, meaning that recent news coverage is extremely unlikely to have an effect on the company’s share price in the next few days.
Separately, Zacks Investment Research raised Harte Hanks from a “strong sell” rating to a “hold” rating in a research report on Tuesday, January 31st.
Shares of Harte Hanks (NYSE:HHS) opened at 1.28 on Friday. The stock’s market capitalization is $78.85 million. The stock’s 50 day moving average price is $1.34 and its 200 day moving average price is $1.47. Harte Hanks has a 12 month low of $0.85 and a 12 month high of $2.09.
Harte Hanks Company Profile
Harte Hanks, Inc (Harte Hanks) is a multi-channel marketing company. The Company’s Customer Interaction business offers a range of marketing services, in media from direct mail to e-mail, including agency and digital services; database marketing solutions and business-to-business lead generation; direct mail, and contact centers.
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