Asure Software (NASDAQ: ASUR) and Paylocity (NASDAQ:PCTY) are both computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, valuation, dividends, institutional ownership, risk, earnings and analyst recommendations.
This table compares Asure Software and Paylocity’s net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
This is a summary of current ratings for Asure Software and Paylocity, as reported by MarketBeat.com.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
Asure Software presently has a consensus target price of $16.57, indicating a potential upside of 17.44%. Paylocity has a consensus target price of $52.92, indicating a potential upside of 16.05%. Given Asure Software’s stronger consensus rating and higher possible upside, equities analysts plainly believe Asure Software is more favorable than Paylocity.
Earnings and Valuation
This table compares Asure Software and Paylocity’s top-line revenue, earnings per share and valuation.
|Gross Revenue||Price/Sales Ratio||Net Income||Earnings Per Share||Price/Earnings Ratio|
|Asure Software||$35.54 million||4.95||-$970,000.00||($0.38)||-37.13|
|Paylocity||$300.01 million||7.98||$6.71 million||$0.18||253.33|
Paylocity has higher revenue and earnings than Asure Software. Asure Software is trading at a lower price-to-earnings ratio than Paylocity, indicating that it is currently the more affordable of the two stocks.
Insider and Institutional Ownership
46.6% of Asure Software shares are owned by institutional investors. Comparatively, 59.8% of Paylocity shares are owned by institutional investors. 22.7% of Asure Software shares are owned by insiders. Comparatively, 48.8% of Paylocity shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Risk & Volatility
Asure Software has a beta of 1.16, meaning that its stock price is 16% more volatile than the S&P 500. Comparatively, Paylocity has a beta of 2.13, meaning that its stock price is 113% more volatile than the S&P 500.
Paylocity beats Asure Software on 11 of the 14 factors compared between the two stocks.
About Asure Software
Asure Software, Inc. is a global provider of cloud-based software-as-a-service (SaaS) solutions that help companies to bring people, time, space and assets together. The Company serves approximately 6,000 clients in over 80 countries. The Company offers a range of solutions to help its clients optimize and manage mobile workforces and global workspaces. Its SaaS-based offerings include asset management, mobile room scheduling, mobile time tracking, scheduling software, space utilization solutions, tablet-based time clocks, time clocks, touch panels for room scheduling and workplace business intelligence (BI) analytics. It offers approximately two product lines, including AsureSpace and AsureForce. Its AsureSpace provides workplace management solutions that enable organizations to manage their office environments and manage real estate utilization. Its AsureForce time and labor management solutions help organizations to manage labor and labor administration costs and activities.
Paylocity Holding Corporation is a cloud-based provider of payroll and human capital management (HCM), software solutions for medium-sized organizations. The Company’s services are provided in a software-as-a-service delivery model utilizing its cloud-based platform. The cloud-based platform provides a suite of applications using a multi-tenant architecture. The cloud-based platform features a suite of unified payroll and HCM applications. The Company, through cloud-based platform, offers various products, which include Paylocity Web Pay, Paylocity HR, Paylocity Affordable Care Act Enhanced, Paylocity Impressions, Performance Management, Self-Service HR Portals, Paylocity Recruiting, Paylocity Web Time, Paylocity Web Onboarding, and Paylocity Web Benefits and Paylocity Enterprise Benefits, Powered by bswift. The multi-tenant software platform is configurable and includes a unified suite of payroll and HCM applications, such as time and labor tracking, benefits and talent management.
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