Shares of Fitbit Inc (NYSE:FIT) have earned a consensus recommendation of “Hold” from the twenty analysts that are presently covering the stock, Marketbeat.com reports. Five equities research analysts have rated the stock with a sell rating, nine have given a hold rating and six have given a buy rating to the company. The average 1 year price objective among brokerages that have updated their coverage on the stock in the last year is $6.65.
Several equities analysts have weighed in on FIT shares. ValuEngine lowered Fitbit from a “hold” rating to a “sell” rating in a report on Friday, December 15th. Stifel Nicolaus lowered Fitbit from a “hold” rating to a “sell” rating and set a $6.00 price objective for the company. in a report on Friday, December 15th. Roth Capital started coverage on Fitbit in a report on Friday, January 5th. They set a “buy” rating and a $10.00 price objective for the company. Cleveland Research reissued a “hold” rating on shares of Fitbit in a report on Thursday, December 21st. Finally, Bank of America reissued an “underperform” rating on shares of Fitbit in a report on Tuesday, February 27th.
In other Fitbit news, Director Jon Callaghan sold 15,000 shares of Fitbit stock in a transaction that occurred on Thursday, March 1st. The stock was sold at an average price of $4.76, for a total transaction of $71,400.00. The transaction was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, EVP Andy Missan sold 5,000 shares of Fitbit stock in a transaction that occurred on Thursday, February 1st. The shares were sold at an average price of $5.17, for a total value of $25,850.00. Following the sale, the executive vice president now directly owns 125,127 shares in the company, valued at $646,906.59. The disclosure for this sale can be found here. Insiders sold 60,000 shares of company stock worth $316,750 over the last three months. 29.10% of the stock is owned by insiders.
Fitbit (NYSE FIT) traded up $0.07 during mid-day trading on Friday, hitting $5.19. The stock had a trading volume of 3,890,986 shares, compared to its average volume of 7,718,607. Fitbit has a 52 week low of $4.67 and a 52 week high of $7.32. The company has a market capitalization of $1,080.59, a price-to-earnings ratio of -4.36 and a beta of 2.14.
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Fitbit, Inc is a provider of health and fitness devices. The Company’s platform combines connected health and fitness devices with software and services, including an online dashboard and mobile applications, data analytics, motivational and social tools, personalized insights and virtual coaching through customized fitness plans and interactive workouts.
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