Head-To-Head Analysis: LRAD (LRAD) versus Technicolor (TCLRY)

LRAD (NASDAQ:LRAD) and Technicolor (OTCMKTS:TCLRY) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their dividends, earnings, valuation, risk, profitability, institutional ownership and analyst recommendations.

Insider & Institutional Ownership

46.2% of LRAD shares are owned by institutional investors. 2.9% of LRAD shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.


This table compares LRAD and Technicolor’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
LRAD -3.78% 2.51% 2.20%
Technicolor N/A N/A N/A

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for LRAD and Technicolor, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
LRAD 0 0 1 0 3.00
Technicolor 0 0 0 0 N/A

LRAD presently has a consensus price target of $3.50, suggesting a potential upside of 19.05%. Given LRAD’s higher probable upside, research analysts plainly believe LRAD is more favorable than Technicolor.

Valuation and Earnings

This table compares LRAD and Technicolor’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
LRAD $20.31 million 4.77 -$870,000.00 N/A N/A
Technicolor $4.78 billion 0.11 -$194.41 million N/A N/A

LRAD has higher earnings, but lower revenue than Technicolor.

Volatility & Risk

LRAD has a beta of 0.76, indicating that its share price is 24% less volatile than the S&P 500. Comparatively, Technicolor has a beta of 1.61, indicating that its share price is 61% more volatile than the S&P 500.


LRAD beats Technicolor on 8 of the 11 factors compared between the two stocks.

LRAD Company Profile

LRAD Corporation designs, develops, and commercializes directed sound technologies and products in North and South America, Europe, the Middle East, Africa, and Asia. It develops directed acoustic communication systems that focus sound over short and long distances. The company offers directional and omnidirectional acoustic systems and accessories. It offers Long Range Acoustic Device primarily for government, military, law enforcement, homeland and international security, private and commercial security, border security, maritime security, and wildlife preservation and control markets. The company was formerly known as American Technology Corporation and changed its name to LRAD Corporation in March 2010. LRAD Corporation was founded in 1980 and is headquartered in San Diego, California.

Technicolor Company Profile

Technicolor SA provides various communication and video technologies, finished products, systems, equipment, and services for businesses and professionals in the entertainment and media industries worldwide. It operates through two segments, Entertainment Services, and Connected Home. The Entertainment Services segment provides production services, such as digital video and sound postproduction services; visual effects and animation services for feature films, TV series, advertising, and video games; computer generated imagery animation services; on-set, color correction, VFX integration, and sound services; and replicates, packages, and distributes video, game and music DVD, Blu-ray, and CD discs, as well as offers turnkey integrated supply-chain solutions. This segment serves film studios, TV broadcasters, independent content producers, game developers/publishers, and OTT service providers. The Connected Home segment designs and supplies set-top boxes, broadband modems and gateways, and Internet of Things connected devices, as well as multi-device communication software, smart home applications, and related professional services. This segment offers its solutions to Pay-TV operators and network service providers. Technicolor SA was founded in 1953 and is headquartered in Issy-les-Moulineaux, France.

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