Insider Selling: The Rubicon Project Inc (RUBI) General Counsel Sells 3,583 Shares of Stock

The Rubicon Project Inc (NYSE:RUBI) General Counsel Eve Filip sold 3,583 shares of The Rubicon Project stock in a transaction that occurred on Thursday, May 16th. The shares were sold at an average price of $6.19, for a total transaction of $22,178.77. The sale was disclosed in a legal filing with the SEC, which is available through the SEC website.

NYSE RUBI traded up $0.04 on Friday, hitting $6.24. The stock had a trading volume of 773,326 shares, compared to its average volume of 966,441. The company has a quick ratio of 1.25, a current ratio of 1.25 and a debt-to-equity ratio of 0.07. The Rubicon Project Inc has a 52-week low of $2.19 and a 52-week high of $7.50.

The Rubicon Project (NYSE:RUBI) last released its quarterly earnings results on Wednesday, May 1st. The software maker reported ($0.14) earnings per share (EPS) for the quarter, topping the Thomson Reuters’ consensus estimate of ($0.20) by $0.06. The Rubicon Project had a negative net margin of 35.21% and a negative return on equity of 23.77%. The business had revenue of $32.42 million for the quarter, compared to analyst estimates of $31.20 million. On average, analysts predict that The Rubicon Project Inc will post -0.66 earnings per share for the current fiscal year.

Several large investors have recently bought and sold shares of the company. BlackRock Inc. lifted its stake in shares of The Rubicon Project by 0.4% during the first quarter. BlackRock Inc. now owns 1,158,947 shares of the software maker’s stock worth $7,048,000 after buying an additional 4,523 shares during the period. Wells Fargo & Company MN lifted its stake in shares of The Rubicon Project by 10.4% during the first quarter. Wells Fargo & Company MN now owns 52,201 shares of the software maker’s stock worth $317,000 after buying an additional 4,902 shares during the period. Northern Trust Corp lifted its stake in shares of The Rubicon Project by 3.9% during the fourth quarter. Northern Trust Corp now owns 132,380 shares of the software maker’s stock worth $494,000 after buying an additional 4,920 shares during the period. Charles Schwab Investment Management Inc. lifted its stake in shares of The Rubicon Project by 3.4% during the first quarter. Charles Schwab Investment Management Inc. now owns 162,014 shares of the software maker’s stock worth $986,000 after buying an additional 5,334 shares during the period. Finally, Boston Partners lifted its stake in shares of The Rubicon Project by 1.3% during the first quarter. Boston Partners now owns 448,576 shares of the software maker’s stock worth $2,727,000 after buying an additional 5,809 shares during the period. Institutional investors and hedge funds own 62.86% of the company’s stock.

RUBI has been the topic of several analyst reports. Zacks Investment Research lowered shares of The Rubicon Project from a “hold” rating to a “sell” rating in a report on Thursday, February 7th. B. Riley initiated coverage on shares of The Rubicon Project in a report on Wednesday, April 17th. They issued a “buy” rating and a $9.00 price target on the stock. Finally, ValuEngine raised shares of The Rubicon Project from a “hold” rating to a “buy” rating in a report on Wednesday, April 24th. One equities research analyst has rated the stock with a hold rating and four have issued a buy rating to the company’s stock. The stock currently has an average rating of “Buy” and an average price target of $7.00.

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The Rubicon Project Company Profile

The Rubicon Project, Inc, together with its subsidiaries, provides technology solutions to automate the purchase and sale of digital advertising inventory for buyers and sellers in the United States and internationally. It offers applications and services for digital advertising inventory sellers, including Websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, such as advertisers, agencies, agency trading desks, and demand side platforms, to buy advertising inventory; and a marketplace over which such transactions are executed.

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